The Offseason: A Perfect Time to Visit

While Salem may be known for Halloween, there’s another side to the historic town that shines just as brightly in the quiet months after October. I recently visited Salem in the offseason and had such a fun getaway that was full of rich history, hospitality, and coastal New England beauty. If you’re planning a winter, early spring, or even late fall visit, here’s how to make the most of it, from where to stay to what to do, eat, and explore.

WHERE TO STAY 

Tucked just under a mile from downtown, The Coach House offers chic, boutique charm in a restored 1879 Victorian mansion built by Captain Emerton, a sea captain. Recently renovated in 2022, this 11‑room property is the perfect mix of historic character with modern amenities.  

The rooms are so comfortable with plush memory foam mattresses dressed in Frette linens, and each room comes complete with CO Bigelow toiletries, an in‑room Keurig coffee, a smart TV, large vanity, and a personal concierge available via text. You get upscale service in a low‑key, no-front-desk setting. 

There is also free parking on-site and the property is walkable to Salem’s museums and restaurants, which makes this the perfect home base for exploring Salem. 

WHAT TO DO  

Peabody Essex Museum 

One of the most impressive art museums in New England, the PEM is a must-visit. It’s one of the oldest continually operating museums in the U.S., blending global art, local history, and maritime heritage in a beautifully modern space. There are world-class rotating exhibitions, several historic houses around town and some fun local history included. 

Salem Witch Museum & Historic Sites
No trip to Salem is complete without diving into its infamous 1692 witch trials. Start at the Salem Witch Museum for an immersive overview, featuring dramatic exhibits and life-sized sets. From there, visit the Witch House, home of Judge Jonathan Corwin and the only building still standing with direct ties to the trials. You can then visit the Salem Witch Trials Memorial, located right next to Old Burying Point Cemetery which honors the victims of the 1692 trials.  

House of the Seven Gables 

One of my personal favorite places to visit in Salem is the House of the Seven Gables. It’s one of Salem’s most iconic historic sites, it dates back to 1668 and inspired Nathaniel Hawthorne’s famous novel. Today, you can tour the seaside mansion, walk through its gardens, and even step inside the home where Hawthorne was born. Located at 115 Derby Street, it’s just a short walk from downtown Salem. Tours include the house, museum exhibits, and great harbor views. It’s a must-see for history buffs, literature fans, or anyone looking to experience old New England charm.

Hocus Pocus Tour 

If you’re a Hocus Pocus lover like me, visiting some of the iconic filming locations from the movie is another fun activity in Salem. 

• Old Town Hall – Halloween Party
• The Ropes Mansion – Alison’s House 
• Salem Common – Various Outdoor Scenes
• Old Burial Hill (Marblehead) – Cemetery Scenes
• Ocean Ave – Max & Dani’s House
• Salem Pioneer Village (open June through October) – Opening Scene

Marblehead 

Another thing I love to do when I am in Salem is take a short drive over to Marblehead, another historic seaside town full of charm. It has narrow, winding streets, weathered shingle homes and stunning harbor views.  Marblehead is known as the birthplace of the American Navy, but today it’s best known for sailing, art galleries, and relaxed coastal living. You can wander around Downtown and pop into the local shops – I especially love Saltwater Bookstore. And if you want one of the best lobster rolls you will ever have, head to Little Harbor Lobster Company. 

WHERE TO EAT & DRINK: Salem has so many fabulous restaurants depending on what you’re in the mood for. Here are a few of my favorites. 

• Mercy Tavern – A cozy and casual neighborhood restaurant known for locally sourced comfort food and live music. 
• Settler Salem – A Mediterranean-inspired restaurant with everything is made in-house using locally sourced ingredients. It has a warm, rustic-chic atmosphere. 

• Odd Meter Coffee – One of my favorite coffee shops in town with seasonal drinks all year round. They have excellent coffee, and I always visit multiple times when I am in town. 
• A&J King Bakery – A fantastic bakery in Salem that is a local staple for fresh and handmade pastries. They also have excellent breakfast sandwiches. 
• The Cheese Shop of Salem – The best shop for artisan cheeses, charcuterie, gourmet snacks and wine. They also have grilled cheeses on Saturdays! 
• All Souls Lounge – a retro-inspired bar known for its gourmet grilled cheeses, inventive hot dogs and classic cocktails served in a laid-back atmosphere. 

WHERE TO SHOP: Salem isn’t just about history and haunted happenings, it’s also home to some great local shops.. Whether you’re hunting for a unique souvenir or just love discovering small businesses, here are a few of my favorites to explore:

• Oak & Moss – A beautifully curated plant and home goods shop with cozy vibes and tons of gift-worthy finds.
• Wicked Good Books – Salem’s indie bookstore, perfect for browsing new reads and discovering local authors. 
• Spruce Home – Modern home décor with a New England twist – think candles, textiles, and style-forward touches.
• Moody’s Gifts – A fun, upbeat gift shop full of quirky cards, local goods, and playful Salem-themed treasures. I always buy a Hocus Pocus themed card when I visit! 
• Salem Bespoke Botique – A chic boutique offering fashion, accessories, and handmade pieces from local creators.
• Black Cat Curiosity Shoppe – A must-visit for lovers of the odd and unusual. Think vintage, witchy, and one-of-a-kind.

Salem is an incredible town with so much to offer year round. It’s such a special place and a must visit if you love New England history, small businesses, and coastal beauty.

 -Haley Eklund

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